Organic Farm Marketing

Goals: Farming enterprise is to make profit.

Niche marketing: Allows small farms to compete with in ‘their market’. Not fighting the storm of wal-mart and mega producers.

Common factors of successful organic farmers:

-1 Flexiablity/ diversity

-2 Creative/ diverse marketing

-3Taking risks

-4 Cover crops

-5 Independence


-7 Detailed record keeping

-8 Willingness to share info.


Direct marketing:

1- Road side stands

2- Farmers markets

3- Resturants

4- Pick your own

5-  Entertainment farming


Whole Sale marketing:


-Health Food Stores

-Brokers/ Packing house.

Labor Considerations:

-Size of farm

– Crop type





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